Apple turns Ariana Grande and other musicians into Memoji for its latest ads

Mobile

Just in time for the Grammy Awards, Apple has unveiled three new ads for Apple Music, featuring new singles from Ariana Grande, Khalid and Florida Georgia Line.

In each video, the musicians have been transformed in Memoji (the human-style Animoji variant that was announced last year), which lip synch to their latest songs. The ads probably won’t change any minds when it comes to Memoji and Animoji — but if you like the format, they’re are fun.

Apple actually created similar ads with Animoji lip synching to Childish Gambino and Migos before last year’s Grammys.

As The Verge points out, if you watch to the end of the videos and pay attention to the small print, you’ll notice that these Memoji were “professional animated.” So don’t feel too bad if your lip synching Animoji videos don’t look quite as good.

Products You May Like

Articles You May Like

SpotQA picks up $3.25M seed funding for its automated software testing
ClearBrain launches analytics tools focused on connecting cause and effect
Oru’s new foldable kayak weighs under 20 lbs and assembles in just 2 minutes
Alibaba cloud biz is on a run rate over $4B
US legislator, David Cicilline, joins international push to interrogate platform power

Leave a Reply

Your email address will not be published. Required fields are marked *